All that is required to breathe new life into business presentations is knowing what excites an audience. The human beings in an audience are attracted to speeches and presentations that stimulate their senses; that persuade them to take action; and that have a message that sticks over time.
Attraction: When you increase the stimulation of the 5 senses you increase the attraction of your speech or presentation. Go into the layers of the senses below the obvious:
Vision-B & W and color photos; videos; abstract designs as well as graphics, process flow charts; many colors,not just the brand color palette. Hearing - ambient noises or work places; street noises, sounds of nature and travel; music. Touch- ask your audience to handle paper and pens; use calculators; raise their hands and move in their places Smell- provide powerful pleasing odors such as popcorn, chocolate and mints. Taste - the same items that smell good also taste good. Avoid bland or overly sweet snacks.
How do you attract your audiences? Share your ideas through our comment link.
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