Speaking at the Speed of Business Sells

Remember way back to 2000…

Cell phones that only made phone calls…

Laptops that weighed 6, 7 or 8 pounds…

Cumbersome portable music players that required CDs…

You now carry around the replacements for each of these and even more…book readers, netbooks, handsfree devices -- everything wireless and fast!

Not only wireless and fast but so flexible that you can select what you want to spend more time with and quickly dispense with anything that’s not of interest to you at the moment.

You can’t imagine living without the latest and greatest mostly because they are fast and exciting

Speaking at the speed of today's business means:

é  Interesting, dynamic and exciting presentations

Ý  Points that go straight to the hearts and minds of that specific audience

Ý  Short text that conveys ideas quickly

Ý  Wide variety of visuals that stimulate the audience’s senses

Ý  Intrigue and mystery that cause the audience to try to figure out the puzzle

Ý  Mix of your lighthearted presence with serious content

Ý  Unexpected elements that they’ve never heard before in your context

Ý  Stories that elicit deep and visceral responses

Ý  Passion and authenticity

Ý  Confident and polished personal presence

 

Avoid burdening your audiences with outdated presentations…

ê  Slow, boring presentations

Þ  Slide decks filled with every detail you think they (your audiences) need to know

Þ  Content that means the world to you

Þ  Technical processes and specs that properly belong on a help desk site

Þ  Corporate marketing best delivered through a website

Þ  Lengthy and deep explanations that only a CIO would love

Þ  And much, much more…

If you understand the value of speaking at the speed of Today’s business and want to learn more, request a copy of my Speakonomics! ™ Write a Speech Now system. It’s a visual and a worksheet that you can use today to start speaking at the speed of Today’s business!

Email to susan@susantrivers.com with Write a Speech Now in the subject line.

Comments

[Warwick John Fahy]

Susan
Good tips here. It's always a good reminder for presenters. What would you consider the KEY tip that makes the most difference between average presenters and the very best?

Warwick
The One Minute Presenter

PS You can see more on keeping the audience's attention in an article I wrote here http://www.oneminutepresenter.com/2009/04/dont-present-like-your-audience-has-unlimited-time-attention-or-energy/

[Fred E. Miller]

The goal of all communications; written, spoken or visual, is the same. We want the recipient(s), as quickly as possible, to "Get It!"

Your 'keeping abreast and up-to-date technology and business wise, is right on the mark.

Thanks for the Post!